When consumers search for services on Google, the top results are often from review sites and local listings. How does your business stand up amongst the competition? Increasing your visibility online starts with growing the places where your business shows up. If you’re lacking on business directories, it’s time to learn about citation building services in Las Vegas.
Local Citation Building Service
As SEO experts, we know the importance of citation building services. Business directories are an important piece of local search engine optimization because they provide syndication channels through which you can share your content.
However, business directories offer the world so much more than just syndication. They provide more opportunities for your business to be visible online. They also give people the opportunity to share what they think about your business through customer reviews. It’s easy to get on these directories—just sign up for a bunch of website directories, then enter your business information.
How more local listings benefit your business
The benefits of creating and optimizing your business listing are endless.
Our process for citation building
Not only do you need to be on multiple business listing sites, but you need to claim the listing and verify that all the provided information is correct. That’s where we come in. Our process includes claiming, optimizing, and creating business listings on your behalf.
Building more local citations is no easy task. Getting your website listed on a few free business directories, like Yelp or Yellow Pages, is one thing. Performing legit local search engine optimization is another story entirely. Of course, both are important to help your web presence, but some directories are better for you than others. It all comes down to finding the right directories for your industry and business.
How to find the right business directories for your company
There are hundreds of free business directories you can list your business website on. Maybe even thousands (who’s counting?). From local business directories to national directories, you want to list your company on as many (relevant ones) as possible.
Which directories you join largely depends on your industry. But there are a few directories you should be on, regardless of if you own a mobile wedding chapel or a one-stop beer, bait, and bullets shop. We’re not here to judge. We’re just here to help.
Here are some business directories every business should be on:
- Merchant Circle
- Yahoo Business
- Four Square
- Bing Business
- Hot Frog
- City Search
- Local Pages
Become More Visible Online
At the end of the day, getting your business listed on as many business directories as possible will make it easier for potential customers to find you and to drive traffic to your website. When people don’t know you exist, they gotta find you some way. Spending time signing up for free online business listings and practicing local SEO will get you those people.
Local SEO with business directories should never be the only path you take to reach SEO success. As Google points out in an open letter to Local Directories, slapping your website on a generic directory with millions of random business records is sooo 2003, and we’re like over 10 years past that. (Seriously—content marketing is where it’s at). Stay with times by adding other SEO strategies to your website, but don’t forget the basics. Which leaves us with the question, are you on Yelp?