Six Benefits of Starting a Business Blog
Blogging gained popularity in the early 2000s when everyone and their grandma started a blog about anything and everything. In 2024, blogging is still relevant, but in a different way. Many businesses and entrepreneurs have blogs to share information, educate followers, and drive more site traffic. There are MANY benefits to starting a blog for […]
Five Digital Marketing Mistakes to Avoid
Listen, in this post-C19 world, it’s time to make digital marketing a priority for your business! Everyone tells you what and how you should utilize digital marketing, but no one has told you what you shouldn’t do, so Post Launch is to the rescue! Social Media Time Suck Many business owners and marketers can easily […]
I Wrote a Blog, Now What? Tips for Content Distribution
Remember the old riddle, “If a tree falls in the forest with no ears to hear, does it make a sound?” Well, here at Post Launch, we say, not really, ‘cause no one was there to hear it, duh. The same goes for your content creation. If you’re publishing content without a solid strategy for […]
It’s 2019 and Content Is Still King
When digital marketers are asked to narrow down the single most important aspect of what they do, of course, many will respond, “Content is king!” It’s a phrase we’ve used for years and it still rings true today. Rich, creamy, delicious, sexy content is so important to digital marketing and SEO, it’s been hailed as […]
What Makes a Great Content Marketing Strategy?
Organic traffic and keyword rankings are achieved with a high quality, well-thought-out content marketing strategy. Unfortunately, many businesses admit that they simply haven’t developed and drawn out this plan. That’s where we come in. Check out some tips on how to evaluate your website’s current traffic, as well as some tips on how to improve […]
Your Ultimate Guide to the Benefits of Email Marketing
Some people are like me—I’m pretty generous when it comes to handing out my email address. I’ll sign up for a free ebook or an interesting newsletter in a heartbeat (and then proceed to ignore the influx of emails in the following weeks until I finally unsubscribe). Others are more of what you’d call an […]
Why You Should Be Optimizing Your Content for Voice Search in 2019
Unless you’ve been living under a rock for the last three years, you should have noticed the hype around voice search. Although some of the statistics might have been a little overblown, the number of search queries being conducted by voice is increasing year over year. Estimates predict that around 13% of search engine queries […]
Things to Offer in Exchange for an Email Address
Something you must always keep in mind when it comes to email marketing automation is that many people don’t want their inboxes filling up with things they don’t care about. And who can blame them? We just gotta have those email marketing leads, though. So this puts us in an interesting place: where can we […]
Writing for One Person, Not an Audience
Hey, you! Yes, you. How’s it going? I’m excited you’re visiting the Post Launch blog today. Hopefully, we can teach you something cool, and you know, not waste your time. Today, we’re discussing the rewarding concept of writing for an audience of one. Our buddy, John Steinbeck, (author of Grapes of Wrath and Of Mice […]
