So, you built a snazzy website, filled with all the bells and whistles to impress your visitors. But how exactly do you get those visitors to your site in the first place? Well, with search engine optimization, of course! The best web developers know there’s no great website without a strong SEO strategy. Check out our top WordPress plugins for SEO.
Here’s a quick recap in case you missed it or forgot: WordPress is the best CMS for SEO. Other content management systems do not provide you with the tools or freedom of ownership that WordPress does. Developers spend their time creating and updating these tools so your WordPress site has the best chances to rank well on Google.
When you start optimizing your site, consider installing these must-have free WordPress plugins.
WordPress SEO by Yoast is a contender for the best free plugin for SEO. It’s also got an upgraded version you can purchase. With over five million installs and a high star rating, this plugin offers tools for technical optimization and overall improvements on your site. You can create breadcrumbs, optimize title and meta tags, create and preview the SERPs snippet, and view a website SEO analysis to help you gauge the effectiveness of your optimization.
Google also offers some great tools for WordPress SEO. Google Tag Manager for WordPress is one of our must-have free WordPress plugins. This tool manages your tags and helps you analyze traffic on your site to inform your marketing efforts.
Google Analytics for WordPress by Monsterinsights allows you to connect Google Analytics to WordPress. It’s another great way to manage your site traffic and analyze where to improve your SEO and content marketing efforts.
Last, Google XML Sitemaps allows you to create XML sitemaps for your site to submit to Google. After this, the Google Bots will crawl your site and you’ll start being eligible for higher rankings.
This SEO plugins pack is easy to use for beginners. It’s a great place to start if you don’t know which plugins to install first. The All in One SEO Pack includes the Bad Bot Blocker to prevent troublesome bots from decreasing your site speed. It contains a file editor to edit robot.txt and .htaccess files. You can also have more control over how spiders navigate your site.
The All in One SEO Pack includes the following features and more:
This SEO plugin helps you strategize internal linking on your website. Many sites can achieve higher rankings on Google when they have a good internal linking structure. When you lead your visitors to other pages on your site, they stay longer, consume more content, and improve your bounce rate.
The Internal Links Generator will recommend keywords to link inside your content to other pages on your site. It will also perform keyword tracking for the amount of times it shows up in your content and when to include it more often.
This media tool optimizes your images or PDFs (including .jpg, .png, and animated or still .gif). With one click, ShortPixel Image Optimizer compresses your images to help improve site speed, which is crucial to good Google rankings. Try ShortPixel with your eCommerce site or traditional website.
There’s no file size limit, and this tool can optimize both thumbnails and featured images. The free version of the plugin comes with 100 image credits per month, but you can purchase more as needed.
The next of the top WordPress plugins for SEO helps speed up your site. Why do you want a fast site? It helps with user experience (no one wants to wait for a slow site) and rankings (Google wants to give more authority to sites that support the user).
WP Rocket performs page caching to help with a shorter load time. It also compresses static files. For instance, this plugin will keep an image from loading until the user scrolls down to the image, ready to view it. (As opposed to loading everything on the page at once.)
There are infinite options for easy and convenient WordPress SEO tools. Enjoy some more:
SSL Insecure Content Fixer: This tool helps fix errors for mixed and insecure content on your site. Insecure content occurs when content and other resources are loaded in a non-secure HTTP connection. Install this plugin and let it perform basic fixes on your site and discover where HTTPS errors will occur.
WP SEO Structured Data Schema: With this plugin, you can implement better structured data and schema. It helps you add schema to local businesses, blog posts, event listings, videos, products, and more. With organized schema, your site will have better chances of ranking on Google.
Broken Link Checker: No one likes a broken link! Use this plugin to monitor your site for broken links. You can receive email notifications when a link breaks, and you can edit your links directly from the plugin page.
Although the majority of these SEO plugins were made with the beginner user in mind, they can still be a tad difficult to figure out. Contact your Las Vegas SEO experts and we can guide you through the process.