target audience

May 8, 2018

Writing for One Person, Not an Audience

Hey, you! Yes, you. How’s it going? I’m excited you’re visiting the Post Launch blog today. Hopefully, we can teach you something cool, and you know, […]
August 4, 2017
creating buyer personas

Who the Heck Is My Target Audience? Creating Buyer Personas

When you imagine your target audience, what do you see? If you imagine a person who is just like yourself, you’re most likely wrong. It takes […]