Content Marketing

October 9, 2017
infographics tips

Creating Infographics That Don’t Hurt Your Eyes when You Look at Them [infographic]

There’s nothing more boring than reading a super long text-heavy article and trying to get the main points from it—perhaps even reading this sentence is making […]
September 22, 2017
local seo content marketing

We’re in Your Neighborhood: How to Write Content for Local SEO

Although we’d like to claim we’re SEO Jedi, that status didn’t just happen out of nowhere. We’ve tweaked and improved our marketing strategies, and we pass […]
September 8, 2017
gifs in content marketing

Using Gifs in Your Online Content

When it comes to digital marketing, visual content like images, memes, and gifs in content marketing are an effective tool for connecting with audiences everywhere. What […]
September 6, 2017
best cms for seo

10 Reasons WordPress Is the Best CMS for SEO

Choosing the right CMS has significant implications on virtually every aspect of your website—especially your marketing potential. Here at Post Launch, we spend a lot of […]
August 28, 2017
perfect stock photo

Choosing the Perfect Un-stock Photo

Once you’ve decided to start a blog for your business, best practices will encourage you to use images and other media within your content. But, with […]
August 22, 2017
ways people consume content

The Ways People Consume Content and How It Should Evolve Your Marketing Efforts

In its first few years, the Internet looked a lot different than it does now. What used to be a text-heavy world is now a media-filled […]
August 7, 2017
email newsletter content

Get Your Audience to Actually Read Those Email Newsletters

So, here’s a little fun tidbit about me: I am pretty generous when it comes to handing out my email address. I’ll sign up for a […]
August 2, 2017
storytelling in content marketing

Once Upon a Time, There Was a Brand That Needed a Story

There once was an SEO company in Las Vegas that wanted to improve the Internet. All around, they saw blurry images, poorly written content, and social […]
July 21, 2017
blogging for business

Why You Most Definitely Should Start a Blog for Your Business

At Post Launch, our team of Creative Agents is made of more than just digital marketers—we’re writers first. That’s pretty much why we rock at content […]
March 20, 2017
rx reading experience

Introducing RX: The Reader Experience in the Digital Age

This is not a debate of paper vs digital reading. Assuming you use web presence marketing for your digital marketing efforts and not simply the traditional […]
March 3, 2017
Post Launch internet style guide

21st Century Internet Style Guide: Writing for the Reader and the Search Engine

The Internet warrants style all its own. Twins share a language only they know. Computers have a language called code. The Internet has languages comprised of […]
February 14, 2017
content marketing on valentine’s day

Making Sweet, Sweet Content for Search Engines

Unfortunately, we can’t all be blessed with the most gorgeous and happy movie-ready romance in time for Valentine’s Day. Some of us merely find solace in […]