Content Marketing

August 7, 2017
email newsletter content

Get Your Audience to Actually Read Those Email Newsletters

So, here’s a little fun tidbit about me: I am pretty generous when it comes to handing out my email address. I’ll sign up for a
August 2, 2017
storytelling in content marketing

Once Upon a Time, There Was a Brand That Needed a Story

There once was an SEO company in Las Vegas that wanted to improve the Internet. All around, they saw blurry images, poorly written content, and social
July 21, 2017
blogging for business

Why You Most Definitely Should Start a Blog for Your Business

At Post Launch, our team of Creative Agents is made of more than just digital marketers—we’re writers first. That’s pretty much why we rock at content
March 20, 2017
rx reading experience

Introducing RX: The Reader Experience in the Digital Age

This is not a debate of paper vs digital reading. Assuming you use web presence marketing for your digital marketing efforts and not simply the traditional
March 3, 2017
Post Launch internet style guide

21st Century Internet Style Guide: Writing for the Reader and the Search Engine

The Internet warrants style all its own. Twins share a language only they know. Computers have a language called code. The Internet has languages comprised of
February 14, 2017
content marketing on valentine’s day

Making Sweet, Sweet Content for Search Engines

Unfortunately, we can’t all be blessed with the most gorgeous and happy movie-ready romance in time for Valentine’s Day. Some of us merely find solace in
February 10, 2017
Email Marketing Automation Graphic

What is Email Marketing Automation and Why Should You Care?

Do you like making money? Would you prefer to make money while not working? Yeah, we thought so. Email marketing automation is designed to make that
January 20, 2017
Post Launch content marketing company rocket

Content Marketing Is NOT Rocket Science

Content marketing doesn’t require a college degree or Shakespearean level of writing talent. But it is time-consuming. And for a lot of people wondering how to
December 29, 2016
content marketing with keyboard and Ipad on Google

What’s Your Damage? How to Evaluate Your Content Marketing

Marketing, when done correctly, involves strategy, execution, and evaluation. Without one or more of these requirements, any marketing campaign is doomed to fail. Content marketing warrants
August 5, 2015
social-amplification

One Tool You Need to Increase Online Visibility

  Hi everyone, Geoff Radcliffe here from Post Launch. I want to talk to you a little bit about one of the great tools that we’re
July 15, 2015
marketing

Marketing Consultation and More…

Geoff Radcliffe here from Post Launch. We hope everyone had a great 4th July. I want to take a minute and talk about what I think
July 1, 2015
fireworks

How to Add a Spark to Your Content Strategy

Fourth of July occurs every year. The holiday generally includes the same things: fireworks, American beer and barbecues. If you’re fortunate, this holiday may also include a swimming