Blog

October 18, 2017

Trick or Treat: Spooky Black Hat SEO Tactics You Should Avoid

Halloween is among us. And while many digital marketing ghouls and goblins are handing out tricks in the form of black hat SEO tactics, we’ll be […]
October 16, 2017
make your teamwork better by adding fun to the mix

Work Hard, Play Hard: The Value of Having Fun at Work

20 years after the tech boom of the 90’s brought us broadband and Google, industries are finally learning the most important lesson of the dot.com era: […]
October 11, 2017
seo mistakes

The Scariest Scenarios for an SEO Company

What’s your worst fear? For us digital marketing experts, it’s scary SEO scenarios: missing logins, broken links, low rankings, and—gasp—bad content! This Halloween, check out some […]
October 9, 2017
infographics tips

Creating Infographics That Don’t Hurt Your Eyes when You Look at Them [infographic]

There’s nothing more boring than reading a super long text-heavy article and trying to get the main points from it—perhaps even reading this sentence is making […]
September 27, 2017
google bots and crawlability

Digital Marketing 101: Helping the Google Bots Crawl

One of the key aspects of digital marketing is search engine optimization, which is the process of making your site more visible in the search engine […]
September 25, 2017
marketing personality

What Is Your Digital Marketing Personality?

At Post Launch, you’ll find a wide variety of vibrant, expressive personalities. From the organized introvert, to the hilarious jokester, our marketing team is nothing short […]
September 22, 2017
local seo content marketing

We’re in Your Neighborhood: How to Write Content for Local SEO

Although we’d like to claim we’re SEO Jedi, that status didn’t just happen out of nowhere. We’ve tweaked and improved our marketing strategies, and we pass […]
September 11, 2017
customer reviews

How to Make Customer Reviews Work for You

How often do you visit a restaurant or store just because your friends told you it was awesome? In this digital age, many of us are […]
September 8, 2017
gifs in content marketing

Using Gifs in Your Online Content

When it comes to digital marketing, visual content like images, memes, and gifs in content marketing are an effective tool for connecting with audiences everywhere. What […]
September 6, 2017
best cms for seo

10 Reasons WordPress Is the Best CMS for SEO

Choosing the right CMS has significant implications on virtually every aspect of your website—especially your marketing potential. Here at Post Launch, we spend a lot of […]
September 4, 2017
meme history

Memes throughout History: Where Did It Begin?

What’s your favorite Internet meme? Perhaps it’s Grumpy Cat or the ever-popular Rick Roll. Maybe you’re a connoisseur of the Dos Equis Man meme or Success […]
August 29, 2017
facebook seo

Facebook SEO: Yes, It’s Technically a Search Engine

If you’ve paid any attention to the Post Launch blog, you’ll know that search engine optimization is at the root of improving your online presence. When […]